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Google Analytics 4 and event logging

At the beginning of July, Google will disable the old tracking protocol and replace it with the new Google Analytics 4 (GA4). We have already implemented a change to enable the use of the new protocol. Now we’re adding support for event monitoring. Our application adds the appropriate parameter (event) to the following events in the system:

  • visiting the registration page – page_view
  • registration complete – complete_registration
  • payment for the event (this applies only to online payments) – purchase

Integration doesn’t require any additional actions on your part. The GA4 will automatically log the events listed above.

Important note: the above mechanism will work only for attendees agreeing to use cookies during registration.